Welcome Messages

Welcome to Cape Town and to one of the most beautiful city locations in the world, where finally - after nearly 20 years - GHA is holding its first CEO meeting on the African continent! For those who have never been to Cape Town before, you will soon be wondering why it took you so long to visit; and for those returning, we are going to remind you of what you've been missing!
 

We are very fortunate to be hosted by Sun International at one of the most iconic properties in the city, and I'd like to thank Graham Wood, Joanne Selby and all the team at The Table Bay for the huge effort they've made in planning this meeting with us to ensure you have a truly memorable experience in Cape Town. 

 

With last year's meeting in Madrid being all about welcoming NH to the alliance, and reuniting after two years of travel restrictions, this year we have made the theme about "Competing in a New Era for Travel". Indeed, as we've witnessed in the last year or so, leisure travel is resurging as the real driver of travel's recovery, while business travel is facing somewhat of an existential crisis. We'll be discussing the implications of this and how we can adapt GHA's products and services to reflect the growing demand for leisure travel and experiences. 

 

And of course, CEO meetings are an opportunity to celebrate our collaborative efforts and we'll be recognising those member brands that have been the best performers in the last year at our annual awards dinner, in what will be a truly spectacular location in the vineyards of Stellenbosch.

 

Most importantly, we will give you the opportunity to continue to build those personal relationships, which are at the heart of GHA's success, in a setting that will inspire us all with its natural beauty, while enjoying the best of South African food, wine and wonderful hospitality. 

 

I look forward to spending time with you all again in Cape Town, and to what I am sure is going to be another memorable CEO meeting. 

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